How SEO Skills Help Your Every Team Member

In a lot of organizations, search engine optimization (SEO) is considered the exclusive domain of marketers. The marketing department is handed responsibility for all optimization, and the rest of the team conveniently forgets about it. Many in-house marketers aren’t...

13 Interesting trends that will drive SEO in 2016

With the introduction of different content forms in this age, staying relevant is going to be on the priority list for search engines. Certain categories of content types – video content, for instance – will get prominence due to its higher engagement value. As...